What is Dual Pricing?
Dual Pricing is a compliant pricing strategy that displays two prices: one for cash payments and one for card payments. This allows merchants to offset rising credit card processing fees by passing them onto customers who choose to pay with a card. Customers paying with cash receive a discounted price, encouraging cash transactions while maintaining transparency. Dual Pricing helps businesses protect their profit margins without raising overall prices. It’s fully compliant with card network rules and consumer regulations. Alberta POS makes implementing Dual Pricing seamless, automated, and hassle-free.
